Substack Vs Mailchimp Vs DirectIQ (2022 Comparison)
Substack vs Mailchimp vs DirectIQ – which is best? With no shortage of email marketing tools available for businesses to choose from, it is important to separate the good from the bad. These three content and email marketing platforms stand out from the crowd and represent the best of what’s available. Our whistlestop guide will determine which tool is superior.
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What are Substack’s best features?
Substack is a popular email marketing and content platform that helps businesses to create and distribute newsletters. It is simple to use, with a drag-and-drop interface that makes creating beautiful newsletters a breeze. Substack comes with built-in analytics so you can track the performance of your newsletters and see how they are being received by your subscribers.
What is Substack’s pricing structure?
No matter how many subscribers you have, publishing is free on Substack. When you add paid subscriptions into the mix, Substack takes a 10% cut. There is a credit card fee charged by Stripe, their payment processor.
What are Mailchimp’s best features?
Mailchimp is one of the most popular email marketing platforms on the market. It is packed with features to help businesses create and send email newsletters. Mailchimp also offers a wide range of integrations so you can connect your newsletter to other tools and services you use. The platform performs well in terms of deliverability and has a very user-friendly interface.
Mailchimp Review
As of the writing date, Mailchimp has 4.5 out of 5 stars and 15,470 reviews on Capterra.
“One of my favorite things in Mailchimp is undoubtedly customer support. Very fast and really helpful. Even if the application is very complex, they can definitely find a fast and effective solution for you. Also, they are very polite. I wish the interface improvements of the application were made as soon as possible, so we did not need so much customer support.”
Click here to read more reviews.
What is Mailchimp’s pricing structure?
Mailchimp’s free plan comes with some standard features, including a website builder and a marketing CRM. The platform’s paid plans offer more advanced features, such as behavioral targeting, unique templates, and dynamic email content. Mailchimp’s pricing all depends on the number of contacts you have. All plans come with 24/7 customer support.
Mailchimp vs Substack (Which Is Better?)
If you need an email marketing platform that is packed with features and integrations, Mailchimp is the better option. However, if you are on a tight budget, Substack’s free plan may be a better fit. In terms of deliverability, both platforms perform well. If you want to build a revenue stream from your newsletter, Substack offers the necessary infrastructure to achieve this.
What are DirectIQ best features?
With responsive email templates for modern campaigns, DirectIQ is an immensely powerful email marketing platform for businesses of all sizes. The Drag and Drop Editor allows you to design and edit templates achieving a professional look effortlessly. DirectIQ offers a wide range of features, including but not limited to: Automated Cmpaigns, A/B testing, Social Sharing, Third-party Integrations (like Shopify or Zapier), detailed reporting, Segmentation and much more. The platform is very user-friendly and even comes with a free plan for small businesses.
DirectIQ Review
As of the writing date, DirectIQ has 4.9 out of 5 stars and 20 reviews on Capterra.
“The Direct IQ software is very easy to use and priced right. They are constantly adding and updating features to stay current. The reporting and targeting features are also great. The compatibility with the G Suite platform is also a plus. I would recommend giving it a try!”
Click here to read more reviews.
What is DirectIQ’s pricing structure?
You can begin unlocking value with DirectIQ for free. That’s Right, a new user can add up to 250 contacts and send up to 1,000 emails per month without charge, forever! . On the free plan all the features are available, even the Premium ones like Inbox Preview Or Spam Doctor (with limitations). You can scale up your campaigns and break the limits with more contacts and a higher send limit with flexible per-month pricing.
Substack Vs Mailchimp Vs DirectIQ (Which Is Best?)
When it comes to email marketing automation and contact list segmentation, DirectIQ is well-equipped to meet your needs. This all-encompassing platform comes with the necessary features to help you build scalable email marketing campaigns. Whether you are a small business owner or a CMO at a large enterprise, you can hit the ground running with DirectIQ.
Are you ready to get started? Sign up to DirectIQ for free today!
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Adrian is a specialist in researching and implementing email marketing for businesses of all sizes. He’s particularly knowledgeable and focused on the niches and nuances of eCommerce email marketing, and he chose to work with DirectIQ as he knows that segmentation can make or break a successful email marketing campaign.
