Best-Email-Newsletters

The 6 Best Email Newsletters of All Time

By the end of next year, it’s estimated that the number of email accounts will increase to over 4.3 billion. Email has become the standard form of business and commercial communication. It’s fast, convenient, and effective. Research has …

6 Reasons Why You Shouldn't Buy an Email List

Populating the top-end of your marketing funnel is one of the most important, and labor-intensive, aspects of marketing in the digital age. Building an inventory of leads is hard work, dependent on the integration of many mechanisms and activities. …

E-Commerce Best Practices and How to Use Them to Grow

Today, global e-commerce is a $2.7 trillion market. To put it perspective, if e-commerce was a country, it would have the fifth largest economy in the world. Clearly, this presents a world of opportunity. And millions of other people …

How to Build an Email Funnel That Gets Results

In today’s digital world, the likes of Instagram and Messenger are hot trends. It’s tempting to see email as the old workhorse. Dependable, but slowly losing that revolutionary spark when it took off 20 years ago. But this …

54-Ways-to-Scale-up-Your-Ecommerce-Marketing-This-Year

5 Ways to Scale Up Your E-commerce Marketing This Year

No business can thrive without marketing. For e-commerce, it’s a critical part of a store’s success. With global online retail sales set to reach over $2.7 trillion this year, now is the time to focus on strategy. Competition for …

4 Reasons to Avoid Email List Rentals

You will have heard this from us before, but it’s worth repeating: Email marketing generates a return on investment of $44 for every $1 spent. Only if it’s done in the right way. This means sending emails to a …

Choosing-the-Best-Font-and-Font-Size-for-Email-Newsletters

Choosing the Best Font and Font Size for Email Newsletters

Numerous studies have shown that email marketing is, by far, the most cost-effective of all digital marketing channels. But that doesn’t mean all email marketing campaigns bring killer returns. There are many nuances and important strategies that contribute to a successful …

The 5 Marketing Funnel Stages You Need to Know

The marketing funnel is a conceptualization of the steps describing the sales process from start to finish. The term funnel is used to represent the path your audience takes to a buy, with some leaving this trail, deciding not to …

Email-List-Cleaning-Services-Why-How-and-Where

Email List Cleaning Services: Why and How?

A clean email list is critical for success in email marketing. If you fail to remove inactive subscribers and addresses that continually “bounce” back your emails, you risk your campaigns getting sent straight to the spam box, or …

Whats-the-Cheapest-Email-Marketing-Service

What's the Cheapest Email Marketing Service in 2018?

Data collected from email service provider websites for premium accounts by subscriber count. Last updated: 18 January 2018. As an entrepreneur, blogger, or small business, you need to know two things about a potential email service provider (ESP): …